Burgos, December 14 (EFE).- The fashion industry is facing a paradigm shift, in which designers and consumers must participate, focusing on abandoning the fast fashion business model and betting on local, durable and high-quality fashion. Practices take on a distinct role.
“We have to keep in mind that our world, although it is not mentioned, is the second most polluted,” recalled designer Elena Iglesias, representative of Zamora Ángel Iglesias, in statements to the media within the framework of the Espacio Moda Castilla event and Leon, which takes place in Fórum Evolución in Burgos.
The fashion industry has an “excessively fast” pace, but designers in society are working to stop it, betting on slow fashion, “stop polluting like we do, throwing away tons of clothes every day” and imprinting their creations with added prints. The value of proximity and sustainability.
“We try to be sustainable, producing in Spain and, in many cases, in Castile and León; we try to buy fabrics from the surrounding area, and they produce high-quality clothes, which do not last one season,” the designer insisted, changing a mindset that is still making strides. Its first steps but it is the future of fashion.
This is how the new generations see it, young designers like Marta Mattei and Manuel Pérez Rivera, two of the 15 entrepreneurs who participated in the showroom competition organized within the new fashion platform of Castilla y León.
Marta Mattei from Palencia emphasized that although fast fashion “is still there”, it is no less true that “both consumer and designer must realize that this is not viable”, and for this reason, her own designs are committed to sustainability and recycling materials.
What she submitted to the competition is a dress made of recycled leather fabrics, including jackets and skirts, with wooden curtain rings, and is completed with a bag made of bra padding, sock scraps, or leather.
For his part, Manuel Pérez Rivera from Valladolid also presented a sustainability-oriented model; The unisex removable suit, with different combinations of just five variants, is able to offer 120 different clothing options.
Courage, perseverance, strength and luck
Designers Concha Ceballos, Baro Lucas, José Martín and Elena Iglesias came to know the proposals of emerging designers, while giving them some advice, all directed at the importance of work, effort and perseverance, since fashion is a very complex world that requires “strength” and “luck”.
Concha Ceballos stressed that they must “focus and have a lot of perseverance, and never give up, no matter what they say and no matter what happens; Keep going until the end”, because, as Elena Iglesias pointed out, “it is a difficult, fast and complex sector”, but above all we must not lose the “excitement”, or be afraid.
José Martín delved into this idea, recommending patience, “which is essential,” and “try it”; He insisted that people learn by destroying fabrics, no matter how expensive. He stressed that there is no need to be afraid, as “destroying the fabric is better than doing nothing.”
The four designers, along with Fashion SA, Silvia Fernández and Fely Campo, will show on Thursday on the final day of the fashion space Castilla y León, an initiative promoted by CEOE and the Ministry of Industry, Trade and Employment.EFE
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