03/26/2024
Medellin’s rapid growth, driven by tourism and business, It poses challenges in urban mobility. Understanding how residents and visitors move is essential to manage the flow of people and vehicles, thus improving the quality of life in the city.
To better understand the dynamics of mobility in Medellin, Cabify, the Ibero-American mobility company, conducted an analysis that allows us to determine why this city exists It becomes a magnet for many people, in addition to learning about travel patterns through this city.
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Airports: Links for travelers and residents
Airports are nerve centers that reveal the dynamics of mobility in cities. According to data from the Immigration Center Jose Maria Cordova AirportFrom January to October 2023, some 1,198,670 travelers arrived in Medellin, a significant increase of 439,934 people compared to the same period in 2019, before the pandemic.
This increase has affected land trips that start or end at these stations. According to Cabify data, about 10% of all trips on the platform have connections to city airports..
By delving deeper into the traveler profile, The platform indicates that 8% of all trips in Medellin are made by international tourists, while the remaining 92% are made by national users. Among this last group, 71% are residents of Medellin.
It is important to highlight this In academic holiday seasons, such as July and December, there is a significant increase in the number of trips, reaching 36% above the annual average. Likewise, in Holy Week there is an increase of up to 34% over averageThis underscores the importance of understanding and anticipating mobility patterns at key times of the year.
These are the most visited areas of the city
City: Known as one of the most important leisure and entertainment venues, El Poblado attracts a large number of tourists and residents for its lively nightlife and extensive gastronomic offerings.
Laurel: Another vibrant area that attracts residents and visitors with its distinctive charm and mix of restaurants, cafes and cultural spaces.
Manila and surrounding areas: Parque Lleras: These areas are popular meeting points for those looking to enjoy restaurants, bars and clubs.
Museum of Modern Art in Medellin and Pueblito Paisa: Famous places that offer a fascinating insight into the history and culture of Medellin.
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Airports: Jose Maria Cordova International Airport and Olaya Herrera Airport They are the main entry and exit points for national and international travelers, and contribute significantly to the tourist and commercial flow of Medellin.
In addition to the places mentioned above, It is important to add that 14% of trips made in the city via the Cabify platform are dedicated to metro stations.. This demonstrates an efficient mix of transportation modes for moving around the metropolitan area, Highlighting the interconnection between private mobility services and public transport, which contributes to increased accessibility and efficiency In user movements in the area.
“We are committed Making cities better places to live. we Focused on providing an effective solution that integrates well with generic, mass and complementary options, such as the subway system or local airports. Furthermore, we recognize the importance of sustainability. says Manuel Torres, Country Director of Cabify Colombia.
Concerts and events in Medellin promote mobility with transportation apps
During the past year, Medellin has hosted a wide range of international events and concerts that have captivated both locally and internationally.. From concerts by famous artists to music festivals, the city has been the scene of unique cultural experiences that have attracted a diverse and enthusiastic audience.
Concerts Rabd y Carol J In the city it led to a significant increase in demand for trips through Cabify. During RBD showtimes, rides increased by 93%, while at Karol G concerts a 29% increase over the daily average was observed.. These data highlight the direct impact that music events have on urban mobility.
In addition, Medellin is establishing itself as a global destination for cultural events, through festivals such as; International Tango Festival, Jazz Festival and Symbolism Flower gallery. During the Flower Show, for example, Cabify flights are 60% to 78% higher than the daily average, highlighting the importance of these events for the city’s economic and tourism activity.
Boosting Business in Medellin: Corporate Travel Boom
Cabify Para Empresas, a business line specialized in corporate mobility services, has gained importance in Medellin. The city, which has become a corporate hub, is attracting many companies and establishing itself as a world-class business centre.
The Abura Valley is seeing a significant increase in corporate travel, especially to destinations such as Airports, metro stations and major commercial areas such as El Poblado and Carrera 43 Milla de Oro. This highlights Medellin’s growing role as a commercial city. Moreover, it is noted that 30% of trips are made for work-related reasonsThis confirms the importance of Medellin as a center for economic and professional activity in the region.
On the other hand, there is a high demand for trips made by individuals, whether by taxi or private vehicles.. This preference is particularly reflected during peak hours of entry and exit from workplaces, with Fridays and Thursdays being the most in-demand days.. During weekends, activity shifts to the night, with increased activity between 7 and 9 p.m.
With regard to urban traffic, Medellin faces continuing challenges due to rapid growth and the increase in the number of vehicles. Average trips in the city cover 6.6 kilometers in 18 minutesWhile in Bogotá it is slightly longer, with an average distance of 8 kilometers and a duration of 23 minutes.