What urban mobility app is strengthening its presence in Mar del Plata

Tourism and sustainability side by side: Cabify’s commitment to responsible mobility on the Argentine coast (Getty)

With its wide beaches, vibrant nightlife and diverse cultural offerings, Mar del Plata is poised to welcome a wave of tourists seeking sun, rest and fun. In this context, the urban mobility platform CABIVI It presents itself as an ally to improve the holiday experience, providing services that provide security, comfort and respect for the environment.

The company, which successfully began operations in December 2022, seeks to improve mobility in the city, while promoting responsible tourism and the local economy. Thus, for users who sign up for the first time, the urban mobility platform offers discounts of up to 50% on their first trips.

It is known that Mar del Plata It is one of the cities most chosen by Argentines to spend their summer days, so the large influx of visitors makes it Capify Be a great ally in the economic development of this great city.

Cabify arrived in Mar del Plata in December 2022 (Cabify)

It should be noted that security is a priority for us program Travel, which is demonstrated by functions such as the emergency button, which connects users to the authorities immediately in adverse situations. Furthermore, as part of its commitment to environmental responsibility, the company works to offset all of its carbon emissions, a key aspect that places it at the forefront of sustainability in the field of urban mobility.

“We want to improve mobility in the country. We believe that our access to different cities in the interior of Argentina means contributing to this, based on a safe, high-quality and sustainable alternative in each city,” said Diego Cespedes, Mobility Director at Cabify.

The application’s mission is to facilitate navigation Quality, Segura y continuous In all the cities in which they are present, thus promoting the continuous improvement of mobility at the national level. That is why the company’s invitation to local drivers to integrate its platform underscores its commitment to communities and promoting regional development.

Avenida Colon in Mar del Plata, which is one of the arteries that connects almost the entire city (Getty)

Regarding their numbers, Capify It claims to close in 2023 in Mar del Plata with 1,500,000 completed trips, which translates into citizens’ trust and preference for a service that not only meets their daily travel needs, but also takes care of their environment. This environmental stewardship has been reaffirmed since January 2018, when Cabify achieved carbon neutrality.

Flexibility is another pillar that underpins the app model, with a range of vehicles that adapt to the diverse needs and budgets of users. This translates into a personalized experience for each customer, which is especially valuable for those looking to take a tour Mar del Plata And its tourist attractions during the summer residence period.

The platform’s expansion is not limited to the “Happy” city, but extends to other points of tourist interest in Argentina, such as Villa Carlos Paz, Mendoza, and Bariloche, in addition to large cities such as Buenos Aires, Rosario, and Cordoba. Tucuman and Corrientes. Specialized services such as Cabify Bodegas and Cabify Mascota speak to the company’s constant adaptation to the changing needs of passengers.

On this path of expansion in the country, company managers emphasize their continuous investment in technology and improving the user experience. from here, Capify It is positioned as one of the most reliable and recommended alternatives for those looking to enjoy their vacations without worrying about commuting.

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