he com. ecodesign Which is thus summarized in a corporate strategy that measures the entire environmental and social impact issue throughout the entire product life cycle.
he Development of packaging for food and beverages Eco-design trends and eco-innovation will dictate greater sustainability.
in it Experience the webinar packageedited by Avery Dennison, Diego Paz, Design Specialist at KontentoIt highlights that 80% of the environmental impact of each product, whether packaging or various elements, is determined in Design stage.
“This 80% is of great importance because it is precisely at this stage that the entire life cycle of the product is considered, according to the German Packaging Federation,” he points out.
Paz comments that previously, the subject of product design in both academia and industry focused solely on what was considered ergonomic function, form per se, and the costs and safety of products.
“However, this has evolved until we have arrived at a more detailed concept, which is eco-design. Two other concepts are mainly included, namely:
- environment
- Product life cycle
We recommend: 4 keys to creating outstanding sustainable packaging
Environmental packaging guidelines
Regarding environmental packaging guidelines, there are various points gathered from the industry:
- Consider life cycle analysis and development of packaging options
- Reduce packaging volume, weight and production processes where possible
- Display packaging that can be recycled
- Use environmentally friendly packaging, favoring post-consumer recycling (PCR) whenever commercially possible without affecting product efficacy
- Using renewable energy in manufacturing and filling containers
- challenge the owners Packaging to meet the same standards
Environmental design levels
Finally, Diego Paz explains that 4 levels of eco-design application and thus four types of different results can be distinguished depending on the goal set by companies. here they are:
- Level 1. Product Improvement
- Level 2. Product redesign
- Level 3. New product in concept and definition
- Level 4. Definition of the new system
